What 600 Marketing Ops Pros Say About the State of Their Profession

Marketing Management — Thu., Feb. 13, 2025

Marketing Operations (MOps) has become a critical department, with well-paid six-figure salaries, career development opportunities, and a desirable career path.

A recent research study surveyed 600+ MOps professionals, revealing that 37% now have a "seat at the table" and gaining strategic influence within organizations.

Despite progress, employee engagement has declined, and there is a growing need for organizations to invest in training their teams and aligning them for success.

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