The Power of Microlearning: Delivering Bite-Sized Training Content to Drive Results

The Power of Microlearning: Delivering Bite-Sized Training Content to Drive Results

Career Development — Fri., Mar. 22, 2024

In today's fast-paced world, traditional learning methods are being replaced by microlearning, delivering bite-sized units of knowledge that are easily digestible and engaging.

Microlearning breaks down complex topics into manageable pieces, promoting active learning and knowledge retention. It has become a cornerstone in marketing training, providing concise and interactive modules on topics like social media and SEO.

Marketing leaders can incorporate microlearning into their training programs by performing a needs assessment, creating bite-sized modules, choosing a mobile-friendly platform, and incorporating gamification and regular assessments. Its effectiveness is backed by neuroscience, as our brains are wired to prefer bite-sized information. Microlearning offers many benefits, including efficiency, engagement, and continual learning.

... continue reading below
Sign up for free to read the full article.
Enter your email address to continue reading

The Power of Microlearning: Delivering Bite-Sized Training Content to Drive Results

Don't worry ... it's FREE!

Already a member? Sign in now.

Related Articles

'Should I Be a Fractional CMO?'

'Should I Be a Fractional CMO?'

Today, there's less time for CMOs to ramp up and to build an organization with a five-year plan. Enter fractional CMOs, who bring expertise as "hired guns" with more cross functional expertise, more objectivity, and less ego. Is a fractional career right for you?

Top 10 Phrases Americans Most Regret Using at Work and in Personal Relationships

Top 10 Phrases Americans Most Regret Using at Work and in Personal Relationships

What do Americans really regret saying at work and in their personal lives? Which phrases in general are the most triggering or calming? To find out, researchers surveyed 996 people in the United States age 18 and older.

How to Be a Gritty Marketer: Leverage Failure in the Search for Mastery

How to Be a Gritty Marketer: Leverage Failure in the Search for Mastery

Considering how rapidly marketing is changing, including how reach is fracturing across a myriad of channels and platforms, there's a lot that's not in our control. What we can control is we react to inevitable failure. For gritty marketers, it can be the secret to marketing success.

Salary Trends for US Digital Marketers

Salary Trends for US Digital Marketers

What is the average salary of a digital marketer in the United States? How do average salaries differ by work location, job role, and gender? Find out.

2024 Salary Guide: Pay Forecasts for Marketing, Content, and PR Positions

2024 Salary Guide: Pay Forecasts for Marketing, Content, and PR Positions

The median starting salary for a corporate chief marketing officer in the United States is expected to be $189,750 in 2024, according to recent research.

How CMOs Can Use AI to Make Career-Changing, Strategic Business Impact

How CMOs Can Use AI to Make Career-Changing, Strategic Business Impact

AI adoption has the potential to bring the much-beleaguered CMO role to the frontline of business operations. With the CEO and C-suite's support, CMOs can use AI responsibly to drive digital change and meet growth goals. Here's how.

Subscribe to the MarketingProfs Today newsletter