The GenAI Talent Shift: Every Marketing Team Will Need New Roles in 2025

The GenAI Talent Shift: Every Marketing Team Will Need New Roles in 2025

Career Development — Tue., Jun. 10, 2025

Generative AI is redefining marketing teams, roles, and skills. Only a small fraction of executives have concrete plans for talent evolution.

AI is shifting marketing teams from repetitive execution to strategic orchestration. Teams must evolve from task handlers to agile leaders.

A new era of marketing is emerging where cross-functional collaboration, strategic thinking, and creativity are key skills for success.

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