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According to a survey by VistaPrint and YouGov, 42% of small business owners are very happy with owning their own business, and 39% are somewhat happy. 53% say they are much happier now compared to when they worked for someone else.
The top reasons for happiness among small business owners are the freedom to set their own schedule (42%) and the ability to do something they're passionate about (41%). Most (60%) say their happiness is influenced by a combination of internal and external factors.
The survey was conducted in February 2025 among 1,000 people in the US who own a business with 1-100 employees. The report shows the positive impact of entrepreneurship on happiness and fulfillment.
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The median starting salary for a corporate chief marketing officer in the United States is expected to be $200,250 this year, according to recent research.