With 94% of marketers and creatives struggling to find the right talent, Robert Half's 2024 Salary Guide has five tips to help you crack the hiring code. Match rivals' salaries and be transparent. Don't wait to make an offer. Benchmark benefits and perks. Offer flexible work options. Use a scalable talent model.
Health insurance, paid time off, and retirement savings plans are the most desired benefits. Remote and hybrid work options are desirable perks. Don't forget to provide salary information up front. Use contract professionals to help with busy seasons.
Offering competitive pay, flexible work options, and a scalable talent model can help you build and retain your team. A talent solutions firm can also simplify the process of finding the right candidates.
Crack the Salary Code: 2024 Must-Know Insights and Trends for Marketers
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Do managers think artificial intelligence will lead to fewer employees and lower salaries? To find out, researchers conducted a survey of 3,000 adults in the United States in management positions.
GTM captures the essence of B2B marketing and sales. The first critical step—the most vital element of any GTM planning—is to get management buy-in, which hinges on the quality and clarity of your GTM plan. Here's how to develop and communicate a solid plan.
During revenue headwinds and economic uncertainty, CFOs often turn to reducing marketing headcount and budgets. Yet, CMOs must still generate more pipeline and revenue. But how? Enter outsourcing—specifically, marketing as a service.
A survey of 1,252 workers in the United States found that meaning is the factor most strongly correlated with people wanting to stay at their job—ahead of growth, belonging, daily experience, and compensation.
The way marketing and sales are done is changing—fast. Harnessing the unique skills of Marketing and Sales for a common purpose can help you get ahead of the curve. Here's how.
'Tis the season for thinking about next year before this year is even over! This article looks at how to plan, but not over-plan, for the new year by creating a flexible road map.