The Rise of Reddit as a Search Engine
Some 63% of Americans say they use Reddit as a search engine regularly, according to recent research from Adobe Express.
Most professionals who work in roles focused on online search believe artificial intelligence (AI) will be extremely or very important for delivering relevant search results in the future, according to Lucidworks' recent research.
The survey of 100 search practitioners found that 40% think delivering relevant results will require more effort in the future, 32% think it will require less effort, and 28% think it will require the same amount.
Among the most important factors for delivering relevant results are collecting quality signal data (36%), data analysis (34%), and taking the correct actions with data (30%).
How AI Will Affect Delivering Relevant Search Results
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Some 63% of Americans say they use Reddit as a search engine regularly, according to recent research from Adobe Express.
What share of Google searches deliver clicks to the open Web (organic results that aren't paid ads or that aren't owned by Google)? To find out, researchers analyzed clickstream panel data from the United States and Europe.
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