The State of Content Entrepreneurs: Motivation and Pay Trends

The State of Content Entrepreneurs: Motivation and Pay Trends

Career Development — Tue., Aug. 31, 2021

According to recent research from The Tilt, most content entrepreneurs say the biggest benefits of their work are lifestyle related. 78% of respondents say a benefit of being a content entrepreneur is independence, 73% say a benefit is the ability to pursue a passion, and 69% say a benefit is flexible work hours.

41% of full-time content entrepreneurs say their work is supporting at least one person, and it takes 26 months, on average, to grow a content entrepreneurship business to the point that revenue can support one person. The median amount full-time content entrepreneurs say they’ve invested in their business is $10,000, and the median gross revenue for full-time content entrepreneurs is $50,000.

Content entrepreneurs with seven or more years of experience see a median gross revenue of $125,000. The report was based on data from a survey of more than 1,400 people who earn income from creating content.

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