Fewer Deals, More Video: How COVID-19 Is Impacting Sales Professionals

Fewer Deals, More Video: How COVID-19 Is Impacting Sales Professionals

Demand Generation — Tue., Jun. 2, 2020

Most salespeople are facing difficulty in closing deals due to the COVID-19 pandemic, according to recent research from LinkedIn. The report is based on surveys conducted in April 2020 and March 2020 among 511 North American and 660 global sales professionals.

60% of salespeople anticipate a decrease in closing deals, 55% anticipate a decrease in deals in the pipeline, and 44% anticipate a decrease in responsiveness. 51% of salespeople report their customers have experienced budget cuts and 42% report layoffs.

77% of salespeople are now holding more virtual sales meetings, 57% are making more phone calls, and 51% are sending more emails.

... continue reading below
Sign up for free to read the full article.
Enter your email address to continue reading

Fewer Deals, More Video: How COVID-19 Is Impacting Sales Professionals

Don't worry ... it's FREE!

Already a member? Sign in now.

Related Articles

Mastering the Customer Review Process: How to Ask for Reviews

Mastering the Customer Review Process: How to Ask for Reviews

Explore practical tactics on how to source customer reviews so you can harness their power to boost your brand and B2B marketing effectiveness by fostering trust and engagement. Learn how.

Four Ways to Improve Demand Generation Performance in a Tight Economy

Four Ways to Improve Demand Generation Performance in a Tight Economy

Discover four key insights to turbocharge the impact of your B2B demand generation efforts. Learn what tactics top marketers are using for better results. Dive in.

The B2B Sales Pipeline: A Simple Guide

The B2B Sales Pipeline: A Simple Guide

Grasp the essentials of building and managing a sales pipeline, identifying promising leads, and guiding them toward successful deals. Get started now.

Boosting Conversions: The Power of Multitouch Engagement in Sales and Marketing

Boosting Conversions: The Power of Multitouch Engagement in Sales and Marketing

When potential customers see and interact with your brand multiple times, they become more likely to become interested in what you're offering. And when sales and marketing teams work together to make multitouch lead gen even more effective, the inevitable result is a boost in conversions.

Ditch the Sales Script If You Want to Make More Sales

Ditch the Sales Script If You Want to Make More Sales

Most salespeople are required to learn sales scripts before contacting prospects. And to ensure all the information is conveyed exactly as the company prefers, they're discouraged from adding anything to the script. Basically, they're hired to be human commercials. No wonder it doesn't work.

10 Guiding Principles of Sales Enablement, Inspired by 'Nicolas Cage: Good or Bad?'

10 Guiding Principles of Sales Enablement, Inspired by 'Nicolas Cage: Good or Bad?'

Sales enablement can feel worse than untangling a giant knot of half-burned-out Christmas tree lights. Luckily, a series of MarketingProfs articles undertook that metaphorical untangling. The lessons now unwound from that effort shine brightly as guiding principles of sales enablement.

Subscribe to the MarketingProfs Today newsletter