
How Generative AI Is Impacting Search Behavior
People age 18-24 are now using generative AI tools, such as ChatGPT, nearly as often as Google to search for information, according to recent research.
Backlink-building is essential for SEO. It can significantly increase your website's organic traffic. To be successful in link-building, you should take a holistic approach and prioritize healthy links over cheap ones. Here are four tips to help you build and manage links.
Analyze the authority of potential domains to get the best backlinks. Use a score like Authority Score on Semrush, which considers organic search data, traffic data, and backlink data. Analyze your competitors' most linked-to content to get ideas for your website strategy.
Automate your outreach with tools like Hunter.io and Streak, but customize your pitches as well. Lastly, audit your existing link profile to avoid Google penalties. You can reach out and ask for link removals or create a disavow list to disavow your toxic links via Google's Disavow Tool.
Four Ways to Make Your Backlink Management More Dynamic
Don't worry ... it's FREE!
People age 18-24 are now using generative AI tools, such as ChatGPT, nearly as often as Google to search for information, according to recent research.
Enterprise SEO can quickly become chaotic across multiple sites. Use this strategic framework to simplify, scale, and optimize. Read more.
Searchers—your potential customers among them—are no longer clicking through from search results to your webpages. Learn how to use answer engine optimization (AEO) to stay visible in zero-click search results. Read more.
Improving UX elements can significantly enhance SEO performance and visibility in search. Learn how to optimize both UX and SEO. Read more.
Has ChatGPT been sending traffic to external sites? Are people enabling the platform's SearchGPT feature? Does search intent tend to be different on ChatGPT compared with Google?
Mobile-first indexing prioritizes mobile-optimized sites in search rankings. Discover essential SEO best-practices to ensure your site stays competitive. Read more.