How to Solve Conflicts With Your Business Partners by Developing Win-Win Agreements

How to Solve Conflicts With Your Business Partners by Developing Win-Win Agreements

Marketing Management — Wed., Oct. 14, 2020

Organizations face internal and external conflicts due to a variety of reasons. Negotiation, lawsuits, and other techniques have been developed to address such disputes, though they often damage relationships. Traditional approaches to conflict resolution often involve a fear-based scarcity mentality, but conflicts can be avoided or resolved amicably with proper communication and open-mindedness.

Businesses should use the following techniques to avoid disagreements: express needs in clear and simple language, invite others to convey their needs, avoid mind-reading, look for similarities, don't ignore conflicts, interpret comments from a positive perspective, use words that imply a connection, avoid manipulative stratagems, acknowledge emotions and be empathetic, avoid personalizing the conflict, and approach the conflict in a good mood.

By acting with noble principles, giving priority to the human aspects of each participant, and expressing positive emotions, companies can preserve and strengthen their business relationships while resolving conflicts.

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