Strong Evidence That the Remote Workplace Is Here to Stay

Strong Evidence That the Remote Workplace Is Here to Stay

Marketing Management — Wed., Jun. 17, 2020

As the world continues to combat the pandemic, remote work has become an increasingly attractive option for many. Silicon Valley mainstays like Facebook and Twitter have already embraced it, while our survey of more than a thousand remote workers revealed emerging perceptions of working from home. 42% speculated that it might eventually replace office work, and 38% were concerned about returning to their offices.

The survey also found that 39% of respondents were more productive working remotely, with the lack of office distractions being a major factor. However, 60% found it difficult to maintain relationships with coworkers, suggesting that there may be a social aspect to office work that cannot be replicated online.

As businesses begin to reopen, it is likely that a combination of remote and in-person work will become the new normal. To ensure employee safety and efficiency, businesses will need to consider implementing new strategies for workspace options.

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