The Top Marketing Challenges Small Businesses Face

The Top Marketing Challenges Small Businesses Face

Marketing Strategy — Wed., May. 8, 2024

Customer acquisition is the biggest marketing challenge for small business owners, with 60% saying finding new customers is a top challenge.

Additionally, 54% of owners say growing their customer base is an area that needs improvement to achieve marketing goals this year.

The most time-consuming marketing tasks are content creation, strategic planning, and measurement, while owners also need help with social media marketing.

... continue reading below
Sign up for free to read the full article.
Enter your email address to continue reading

The Top Marketing Challenges Small Businesses Face

Don't worry ... it's FREE!

Already a member? Sign in now.

Related Articles

B2B Marketing Budgets in 2025: Spend and Priority Trends

B2B Marketing Budgets in 2025: Spend and Priority Trends

Most B2B professionals expect their firm's marketing budget will either increase or stay the same in 2025, according to recent research.

We Don't Need Your Pride, We Need Your Respect: The LGBTQ+ Community and Corporate America

We Don't Need Your Pride, We Need Your Respect: The LGBTQ+ Community and Corporate America

An impassioned argument that corporate Pride often falls short of meaningful allyship, focusing instead on commerce and misunderstanding the LGBTQ+ community as a monolithic group. Read more.

How to Align Product and Marketing Teams Through Positioning

How to Align Product and Marketing Teams Through Positioning

Learn how a positioning framework can align product and marketing teams, reducing confusion and improving outcomes. Read more.

The Direct Mail Elements That Spur Action

The Direct Mail Elements That Spur Action

Which elements in direct mail pieces are most likely to spur people to take action? What types of images in direct mailings do people find most appealing?

The Top Challenges Businesses Face With Data Integration

The Top Challenges Businesses Face With Data Integration

Security and governance are the biggest obstacles businesses face when trying to integrate data from various sources, according to recent research.

The Top Small Business Marketing Channels, Tactics, and Trends

The Top Small Business Marketing Channels, Tactics, and Trends

Which marketing channels and tactics are driving the best results for small businesses in 2024? To find out, researchers conducted a survey among 400 small business owners and small business marketing managers in the United States.

Subscribe to the MarketingProfs Today newsletter