
Why CMOs Should Be Rethinking Their Martech Stacks
CMOs face mounting pressure to make martech deliver. Learn how to realign tech stacks for strategic, revenue-driven impact. Read more.
Marketing automation is a powerful tool for companies to engage with customers and increase efficiency. The global market is projected to reach $8.42 billion by 2027. Top tools include Pardot, Salesforce Marketing Cloud, Brevo, Dynamics 365 Customer Insights, and HubSpot Marketing Hub.
Consider integration, pricing, functionality, and customer support when choosing the best marketing automation tool for your business. These tools can improve your productivity and help you achieve your goals. Learn more about marketing automation with the resources provided.
... continue reading belowTop Marketing Automation Tools: A Brief Comparison
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CMOs face mounting pressure to make martech deliver. Learn how to realign tech stacks for strategic, revenue-driven impact. Read more.
What are the top things marketing-decision makers value when selecting software vendors? Which sources of information do they turn to most often when evaluating vendors? What are their software spend plans for 2025?
Customers demand seamless experiences across channels. Integrating adtech and martech is essential to meet those expectations and boost ROI. Read more.
Most B2B marketers say they plan to moderately increase their spend on marketing automation in 2025, according to recent research.
Learn how DAM and PIM systems support a strong product content strategy by streamlining collaboration, accelerating workflows, and enhancing consistency. Read more.
Learn how business automation enhances B2B marketing and sales by improving efficiency, personalization, and lead generation. Read more.