How to Unlock New Upselling Opportunities: The Case of E-Gift Cards

Demand Generation — Wed., Aug. 28, 2024

Regularly adapting strategies to changing demands and focusing on new business development can help organizations grow. However, upselling to existing customers can also unlock untapped revenue potential and improve the bottom line.

Upselling can create a personalized buying experience, manage inventory levels, and promote new products. To succeed, businesses must know their customers, build loyalty, time offers properly, and create a sense of urgency.

E-gift cards are versatile tools for upselling and can be used in various ways, such as tiered incentives, custom suggestions, limited-time offers, and rewards for customer loyalty. By incorporating these strategies, businesses can improve their revenue and customer relationships.

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