Top Marketing Automation Tools: A Brief Comparison
Learn about some top marketing automation tools that can streamline your campaigns and improve customer engagement. Read more.
Gartner recently released its first-ever Magic Quadrant for Customer Data Platforms, showcasing the growth and importance of CDPs in the past decade.
Successful global organizations are widely adopting CDPs for their customer data strategy, allowing for real-time data collection and activation across channels.
CDPs are a crucial element in modern tech stacks, supporting data-driven strategies and providing adaptability to changes such as AI and privacy regulations.
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Learn about some top marketing automation tools that can streamline your campaigns and improve customer engagement. Read more.
Learn why customer data platforms (CDPs) are crucial for leveraging first-party data to improve marketing strategy and customer engagement. Read more.
The number of marketing technology software products has grown exponentially over the past 13 years, according to recent research.
Chief marketing officers at B2B enterprise companies say the biggest technology challenge they face is integrating various solutions effectively, according to recent research from Modern.
A pivotal shift in programmatic advertising is long due as enhanced measurement practices challenge the traditional ad stack and reshape the economics of programmatic. Learn more.
Which features do users consider essential in a content management system (CMS)? Which features do they wish their CMS had? Which CMS trends are they interested in pursuing?