
AI Update, July 18, 2025: AI News and Views From the Past Week
Catch up on select AI news and developments from the past week or so. Stay in the know.
According to recent research from Market Research Institute International, 62% of market researchers are now using generative AI tools, a significant increase from previous years.
The top ways market researchers are using generative AI tools include literature reviews, questionnaire development, learning new skills, and report generation.
While 77% of market researchers have a favorable opinion of AI, there are concerns about potential biases in algorithms and data privacy and security risks.
... continue reading belowHow Market Researchers Are Using Generative AI
Don't worry ... it's FREE!
Catch up on select AI news and developments from the past week or so. Stay in the know.
Most North American marketers say AI-powered tools could significantly accelerate their firm's marketing growth, according to recent research.
Generative AI enables scalable personalization, but its success hinges on clean data and consistent data taxonomy. Explore how data standards drive results with genAI. Read more.
Catch up on select AI news and developments from the past couple of weeks. Stay in the know.
Persona-driven AI is reshaping how marketers engage audiences, test ideas, and build brand trust through responsible, human-like interaction. Explore its role in modern marketing. Read more.
Discover how Snowflake's ABM team achieved a 2.3x lift in meetings booked and a 54% increase in CTR by using Snowflake AI for targeted campaigns and more personalized messaging—while optimizing both budget and engagement. Read more.