How to Strategize for the Rise of Text-to-Video AI
Here's how marketing and communications professionals can begin strategizing for text-to-video AI in efficient, prepared, and innovative ways. Get ready for what's ahead.
Quality Logo Products tested a generative AI program to rewrite 50 top company slogans and surveyed 1,007 Americans to see which slogan they liked better.
Overall, people preferred the AI-generated slogans 46% of the time. Google, Facebook, Samsung, Adobe, GoPro, and Microsoft had the most liked AI-generated slogans.
McDonald's, Coca-Cola, Walmart, and Pizza Hut had the most liked original slogans, while people were evenly split on slogans for LEGO, Levi's, and Ford.
... continue reading belowHow AI Rewrote the Slogans of 50 Well-Known Brands
Don't worry ... it's FREE!
Here's how marketing and communications professionals can begin strategizing for text-to-video AI in efficient, prepared, and innovative ways. Get ready for what's ahead.
AI's impact on businesses worldwide is already undeniable, and the anticipated impact even more profound. Check out these select stats on the growth of AI.
Catch up on select AI news and developments from the past week or so. Stay in the know.
In a special presentation, Kenda Macdonald, author of the bestselling Hack the Buyer Brain, explains the marketing crimes we often unwittingly commit—and how AI can help us escape the fiery depths. Read more and watch a clip.
The use of terminology related to artificial intelligence (such as "AI" and "generative AI") by media outlets has grown tremendously since the release of ChatGPT in November 2022, according to recent research.
Explore how AI can be used in sales to improve efficiency, decision-making, and outcomes, based on insights derived from a survey of 250+ sales professionals globally. Check out the details.