Maximize ROI: Strategic Budgeting for B2B Website Redesign
Discover why strategic website redesign budgeting is crucial for B2B success and how to balance short- and long-term investments. Start planning now.
Recent research from Contentsquare found that 35.6% of sessions on business websites had at least one frustration factor. The most common frustrations were slow page loads and rage clicks. A lack of speed can lead to higher bounce rates and fewer page views per session.
The report analyzed 35 billion anonymized sessions and 161 billion page views between October 2021 and December 2022 across 2,942 websites. The average page load times varied widely across industries, with the software vertical taking 1.42 seconds, on average, to load on mobile.
Businesses should aim to reduce frustration factors in their website sessions to improve user experience and engagement. Understanding the average page load times in their industry is a key step in achieving this.
Speed It Up: What Frustrates Business Website Visitors
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Discover why strategic website redesign budgeting is crucial for B2B success and how to balance short- and long-term investments. Start planning now.
Discover how to create and optimize lead generation forms that boost conversions and drive B2B business growth. Read more.
A review of your website content—every text, picture, and multimedia displayed—is essential if you want to ensure it reaches your target audience and supports company goals. But how can you perform a review effectively? Follow these four steps.
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