How Design Practices Enhance Your Marketing Strategy
Discover the transformative power of design in marketing. From brand identity to user-centric designs, visual strategies drive success. Read more.
Ajay Banga of Mastercard has been recognized as the top brand guardian CEO of a major company by the Brand Guardianship Index from Brand Finance. His embrace of technological innovation and financial inclusion has led to this recognition. Jensen Huang of NVIDIA and Reed Hastings of Netflix follow in the rankings.
Mark Zuckerberg of Facebook is regarded as the most famous CEO of a major company, and is followed by Jeff Bezos of Amazon and Tim Cook of Apple. Joanne Crevoiserat is seen as the most reputable CEO according to the survey of 300 market analysts and business journalists.
The Brand Guardianship Index report was based on data from a survey of 300 market analysts and business journalists. It provides insights into the current state of corporate brand guardianship.
World's Top 10 'Brand Guardian,' Most Famous, and Most Reputable CEOs
Don't worry ... it's FREE!
Discover the transformative power of design in marketing. From brand identity to user-centric designs, visual strategies drive success. Read more.
AI computing giant NVIDIA underwent the biggest jump in brand value over the past year among major US brands, according to recent research.
Discover how the art of sonic branding can help your B2B brand identity resonate with your customers. Learn how strategic sound design can enhance brand recall, foster emotional connection, and set your brand apart. Read more.
Maybe you think you can coast without brand guidelines because your employees or contractors or customers implicitly understand your brand. They don't. Or maybe you think it's too expensive to create a guide. The reality? You can't afford not to.
Although acceptance of rebranding is growing among business leaders, many remain plagued by misconceptions that leave them hesitant to embrace what is a powerful strategy. Here are nine rebranding realities that will dispel those misconceptions.
The Barbie movie is a marketing masterclass that offers valuable insights for branded podcasts—and marketers. The strategic marketing approach that made Barbie a global phenomenon can be applied to take your marketing to the next level.