The Largest Traffic Referrers on the Web
Which domains send the most traffic to other websites on the internet? To find out, researchers looked at data from an anonymized panel of several hundred thousand internet users in the United States.
The median conversion rate for business website landing pages across industries is just over 3%, according to recent research from Unbounce. This rate varies significantly among industries, with the median conversion rate being 6.1% for Catering and Restaurants and 1.7% for Agencies.
The average conversion rate across all industries was 9.7%, which is significantly lower than what most marketers hoped for. 72% of those surveyed said they would only be satisfied with a rate greater than 10%.
The research was based on an analysis of more than 186 million visits to 34,000 website landing pages belonging to Unbounce customers in 16 industries, as well as a survey of 442 marketers.
Median and Average Landing Page Conversion Rates for 16 Industries
Don't worry ... it's FREE!
Which domains send the most traffic to other websites on the internet? To find out, researchers looked at data from an anonymized panel of several hundred thousand internet users in the United States.
Visitors to business websites encounter frustrations such as slow load speeds and nonresponsive elements in more than a third of their sessions, according to recent research from Contentsquare.
B2B buyers say they want chatbots from vendors to provide accurate and relevant answers—and to provide those answers very quickly, according to recent research from Conversica.
Clicking "accept cookies" is an annoying but necessary step in the modern Web browsing experience. This article covers how to construct a site banner that is both compliant and (relatively) pain-free.
The birds are chirping, the sky is blue, and... yikes, that infographic you posted two years ago just doesn't hold up. Time for a spring cleaning. Here's how to do it.
Eye of newt... scale of dragon... whoops, wrong recipe. You want to know what goes into a power page—the top-ranking internet content that makes Google sing your praises. Check out this article to learn the most important ingredients.