Four Shifts in B2B Decision-Making and What Marketers Must Do to Keep Up
B2B buyer behavior is continually shifting. Learn how marketers can adapt to reach today's evolving decision-makers and buying behaviors. Read more.
Here's Why No One Wants to Watch Your Webinar (And 3 Tips to Change That)
Demand Generation — Wed., Jan. 22, 2025Webinars are a popular way to reach audiences, but attendance may be low due to overused titles. A study found 50% more registrations when titles were more creative.
Series are popular and easy to advertise. Companies are now hosting 22 webinars a year, on average. Consider hosting more frequently and automating the process.
Webinars are still growing in popularity and should be a part of your marketing strategy. Creatively name your events, consider hosting a series, and aim for at least one webinar a month.
... continue reading below
Enter your email address to continue reading
Here's Why No One Wants to Watch Your Webinar (And 3 Tips to Change That)
Don't worry ... it's FREE!
