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AI Update, July 25, 2024: AI News and Views From the Past Week
Catch up on select AI news and developments from the past week or so. Stay in the know.
Technology is now at the core of every industry, including marketing. It has evolved marketing strategies and made them more efficient and effective. Companies are now using AI to create personalized content, target customers, and predict behavior patterns.
GenAI, the most significant innovation since the onset of the Internet and the advent of the iPhone, has made AI more accessible. It has the ability to create content, understand context, and deliver relevant responses. This technology is already being implemented in digital marketing, and its use cases will only increase in the future.
While AI can enhance marketing efforts, it cannot replace the human touch. Good marketers still possess classic skills, such as understanding their target audience and problem-solving. By upskilling and reskilling, marketers can harness the power of AI and steer their organizations towards a more prosperous future.
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Catch up on select AI news and developments from the past week or so. Stay in the know.
Catch up on select AI news and developments from the past week or so. Stay in the know.
Most B2B marketing leaders say their teams have a moderate level of competency in using artificial intelligence applications, according to recent research from Demand Spring.
Catch up on select AI news and developments from the past two weeks or so. Stay in the know.
Discover key legal and ethical considerations for using AI in marketing from expert Ruth Carter. Follow these guidelines for compliance. Read more.
Business leaders increasingly have concerns about generative AI across a range of areas, including data security, cost, accuracy, and transparency, according to recent research.