'Human-Ready Marketing': The Power of Human-AI Synergy

'Human-Ready Marketing': The Power of Human-AI Synergy

Artificial Intelligence — Tue., Sep. 24, 2024

In today’s digital landscape, marketers face a challenge: to effectively harness AI while maintaining a human touch. A new paradigm is emerging, one that combines the power of both to create a “Human-Ready Marketing Organization.”

As AI becomes ubiquitous, every marketing team is using it in some capacity. The true competitive advantage lies in blending AI with uniquely human skills, creating a symbiotic relationship where each enhances the other’s strengths.

As we automate more processes, the human element becomes more valuable. Relationships and trust are crucial in marketing, and personalized, high-touch approaches often cut through the noise. The rising value of the human touch is evident in all aspects of marketing.

... continue reading below
Sign up for free to read the full article.
Enter your email address to continue reading

'Human-Ready Marketing': The Power of Human-AI Synergy

Don't worry ... it's FREE!

Already a member? Sign in now.

Related Articles

AI Update, February 7, 2025: AI News and Views From the Past Week

AI Update, February 7, 2025: AI News and Views From the Past Week

Catch up on select AI news and developments from the past week or so. Stay in the know.

How Concerned Are Americans About AI?

How Concerned Are Americans About AI?

More than one-third of Americans are concerned that artificial intelligence may cause the end of the human race on Earth, according to YouGov research.

AI Update, January 31, 2025: AI News and Views From the Past Week

AI Update, January 31, 2025: AI News and Views From the Past Week

Catch up on select AI news and developments from the past week or so. Stay in the know.

AI Update, January 24, 2025: AI News and Views From the Past Week

AI Update, January 24, 2025: AI News and Views From the Past Week

Catch up on select AI news and developments from the past week or so. Stay in the know.

AI Update, January 17, 2025: AI News and Views From the Past Week

AI Update, January 17, 2025: AI News and Views From the Past Week

Catch up on select AI news and developments from the past week or so. Stay in the know.

Generative AI Tools: How to Find What Works for You

Generative AI Tools: How to Find What Works for You

Struggling with AI tools? Learn to choose wisely, overcome misconceptions, and build skills for generative AI success. Read more.

Subscribe to the MarketingProfs Today newsletter