AI Update, December 6, 2024: AI News and Views From the Past Two Weeks
Catch up on select AI news and developments from the past couple of weeks. Stay in the know.
How AI Is Impacting Market Research
Artificial Intelligence — Wed., Jun. 26, 2024According to MRII, most market research professionals do not currently use AI, but expect it to be important in the future.
Only 40% of market researchers currently use AI, with the most common uses being literature reviews, report generation, and data analysis.
While only 23% currently use AI skills, 59% believe it will have a high impact in the future. 74% have a favorable view, citing time-saving and efficiency as top opportunities, but also express concerns about algorithm biases and data privacy.
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How AI Is Impacting Market Research
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