Catch up on select AI news and developments since Friday, August 28. Stay in the know.
Leadership wants faster AI adoption, but many B2B marketing teams lack the governance, tools, and clarity to keep pace. Get a practical checklist to close this gap responsibly. Read more.
Most ChatGPT search categories do not yet have a clear brand winner that dominates responses, according to recent research.
Catch up on select AI news and developments since Friday, August 21. Stay in the know.
CMOs face mounting pressure to adopt AI but often lack a clear starting point. Discover three practical lessons on restructuring teams, prioritizing revenue impact, and using existing data. Read more.
Most agentic AI tools only respond when asked, capping their value to what marketers already know to look for. Discover the four questions that reveal true proactive intelligence. Read more
AI video can reduce production costs, but not every shot benefits from it. Learn how to evaluate emotion, accuracy, and recognition to make smarter production choices. Read more
Catch up on select AI news and developments since Friday, August 7. Stay in the know.
AI can do more than generate marketing content. Learn five prompts that uncover revenue opportunities, identify hidden risks, and reveal whether your data is ready for actionable AI insights. Read more
AI search discussions are advancing quickly, but many marketers are still determining how AI affects discovery, consumer behavior, traffic, and purchasing decisions. Learn what that gap means. Read more
Only 39% of consumers globally say they are excited about the future of generative AI, according to recent research.
Generative AI can amplify content without building authority. Learn how marketers can use proprietary insights, original research, market analysis, and AI to strengthen visibility. Read more
Marketers say increasing engagement and expanding the use of AI tools are their top email marketing priorities in 2026, according to research from Litmus.
Catch up on select AI news and developments since Friday, July 31. Stay in the know.
AI is widely used for customer insights, but trust remains limited. Learn why the AI adoption-trust gap exists and three ways to validate AI-generated recommendations before acting. Read more.
AI accelerates content creation, but credibility still depends on strategy, expertise, and earned media. Learn how to build authority that both audiences and AI recognize. Read more.
Catch up on select AI news and developments since Friday, July 24. Stay in the know.
Which brands do AI platforms cite most often when given sector-specific prompts? To find out, researchers analyzed data from responses given by three major LLMs.
Catch up on select AI news and developments since Friday, July 17. Stay in the know.
Which types of B2B-related content on LinkedIn are cited most by AI-powered search platforms? To find out, researchers analyzed prompts focused on different B2B categories across six AI models.